Kevin has researched what is out there long and hard, and has been unable to find a natural, organic, vegan sunscreen. 

He can find a natural, vegan sunscreen but it is not fully organic, meaning it still potentially contains chemicals. He can find a natural, organic sunscreen which is reef safe but it is not vegan (as it is made using beeswax).  He has yet to find all three elements in a sunscreen: natural, organic and vegan. We now have a chance to change the face of sunscreens by formulating one.